As I type this I am sitting on a bench outside the H&M at Yorkdale mall. Right now, the place is packed with people. Half of those people not only don't want to be here, they are endangering their relationships by being here.
Men hate shopping malls. And why shouldn't we? Over the last ten years most indoor malls have slowly shifted more and more of their floor space to ladies wear. Yorkdale must easily run 85-90% of their square footage to ladies wear, ladies shoes, or ladies accessories.
Now, I understand why this has happened; Big box stores and online shopping have decimated most stand-alone retail stores. Clothing is still something that people need to see in person and try on before they buy it.
It's also a market that will tolerate the profit margins required to run so many retail stores and pay staff.
At the same time, it is boring as shit for most men. Hell, I like shopping. But even I can't stand most malls these days.
